Use it people! It's hard. There is a new tool out called Twitter Cards that allows people to expand a tweet and to see the image, video, what-have-you.
Ami, all good ideas. 8 Terrific Tips to Optimize a Twitter Business or Brand Profile, Facebook Messenger Marketing & Chatbots: 11 Ways to Get Started, 41 Places to Find Free Images Online That You Will Actually Want to Use, 15 Ideas for Relieving Stress During Coronavirus Quarantine, 4 Ways to Brainstorm Content Ideas From Old Posts, What Is a .STORE Domain? Your pinned Tweet. You'd be better off educating the person in charge of the account or making a case for him to use his own personal account. Sometimes your customers need that extra push to make a review. It’s pretty focused on conversations: replies, mentions, and cinema-worthy tweet threads. Studies have shown that consumers are more likely to buy from transparent companies and more willing to give transparent companies second chances after a bad experience. Whether you’re having a sale in a store or a special online, let your Twitter followers know! Put your Twitter handle on business cards, link to it in user profiles, in signatures if you use forums, in a byline when you write a guest post.. If you can structure your question in a way that looks as if you genuinely need help, rather than like you’re just asking a question for the sake of it, then even better. Monitor your SEO performance and get insights to increase organic traffic. Tweet a pro tip. Each of the ideas I’ve shared here falls under one of those categories. For example, if #FridayFeeling is trending, a store could offer a 10% TGIF discount with and use #FridayFeeling in its hashtags. The more you put out great content on your twitter page the faster your traffic, leads and follower base grow.
Thanks for the kind comments James, and for the tip :-) I've seen Tweets appearing like this but never knew how they worked - I'll be looking into them.. He Irene, Thanks for the comment :-) I don't have any big secrets on increasing your audience. And not just on the first day – make sure you schedule out follow-up tweets, especially if it’s a piece of evergreen content that’s performing well. . At this point, you probably need no convincing that Twitter is an effective marketing tool for business. Thank someone, wish somebody a happy birthday, announce a favourite follower, or give out some follow Fridays (#ff - top tip: might help if it’s Friday). 20 ideas to use Twitter for your Business In recent months, we have had conversations with people on and off of twitter who own their own business. But even then, you risk alienating your customer base if you don’t do something more interesting with your Tweets that tell people what your super amazing company is up to now. Whenever your business earns press coverage, an award or recognition of any kind, make sure to tweet it out. Then, when you’re ready to ask for something from them (whether you’re offering to pay or not), your request is much more likely to get attention – your business won’t be a stranger, but someone the influencer has begun to form a relationship with. Growing your following is not easy - unless you're already a massive brand. Local data management solution to help customers find your business online. ET that focuses on digital marketing topics. This kind of request is something you could work into your Twitter calendar once a week. Just get your Twitter details out there as much as possible. I love the world of Twitter; such a wonderful tool.I noticed that you said that people can't see your picture while scrolling through twitter without clicking on a link. For an in-store sale, include the details of where and when, and highlight some of the best deals. Tweet Company Announcements: The good news is that you can easily revitalize your Twitter experience!
A couple of good tips from me though are 1. The Travel Channel are masters at creating videos that tick both boxes, and they put an interesting spin on their media with videos such as ‘Tornado Safety Tips’ and ‘Avoid Blood-Sucking Beasts’ along with more obvious travel topics such as ‘Lost Luggage’ and advice on what to do when your flight gets cancelled. This strategy is about throwing sh*t against the wall and see what sticks. Let’s face it: sometimes, it can be a challenge to keep your Twitter account exciting and fun. And 2. Much like this article describes. These are the only 85 that matter. This makes it hard to get your messages to stick and make an impact. The great thing about Twitter chat is it brings users together from all over the world to a platform where they can interact in real time rather than communicate in a delayed manner through traditional social media postings.
Will try different approaches. Yes, the #Hashtag! The promoter:This type of twitter user uses twitter solely for trying to lure people to their website by posting links to their blogposts. Yes I know; this is pretty obvious. While it's great when these networks drive traffic and revenue to your site, that's far from the be all and end all of social media.These tools are for building lasting relationships with your customers. http://trendsmap.com/ is a great way to find trending hashtags based on geographical location. Don’t go overboard, or you might bore people before the tag really gets a chance to gain momentum. Create special promotions available exclusively to your Twitter followers. Tips Share “behind-the-scenes” content . There should be a healthy mix of content that is relevant to your audience – and sometimes that means tweeting things that have nothing to do with your company itself. I see different strategies in practice. It's hard. The dreadful band Nikelback (fed up of being ridiculed) started hunting down their naysayers and having a go at them.
If you don't want to be overwhelmed in your Twitter feed, use lists, so that you can focus on just the Tweets of people you're especially interested in.
I think the problem is that you're focusing too much on the financial benefits of social networks. I would advise against it, it'll double your work and divide your authority. One tip though: when you’re Tweeting about the world around you, try to make sure that most people will be able to relate to the Tweet. "
I don't think they have a strategy. What’s your favourite flavour of ice cream? They’re Twitter gold, and belongs on all your social media channels, as well as a page dedicated to press mentions on your website. Can you share them as a … This is an easy way to anticipate and address needs before your audience even brings it up! At first, tweeting may seem an unnatural way to share your thoughts and ideas, but there are practical applications for a business using Twitter. There were lots of good ideas in there.
I'm not sure how effective this is, but I do see a lot of people doing it and I do think it's a good idea. Or will you focus on securing customer loyalty with competitions and offers like Starbucks? Try participating in trending topics or try to get your own topic to trend that you feel can help your business. Creative tweet ideas = Engaged twitter community! Press mentions are one of my favorite things to tweet. Posting only relevant tweets. Some of my favorites include: Tweet a behind-the-scenes shot from your business Tell a joke with a tweet Tweet interesting stats from your industry Tweet a review of a product you use Make sure your video is either very informative or very entertaining. Tweets are public by default but you can block people and communicate in private if you choose. They probably don't bother analysing what sticks and what doesn't. For that reason, it’s key to set up a column in your TweetDeck that monitors any mention of your brand’s name, the CEO and executives’ names, or any other important terminology associated with your business. In more than one instance, according to Business Insider, stories have popped up on a Twitter feed before appearing on …
Any thoughts on effectiveness of tweeting takeaways from conferences and networking events with hashtags?. Take 60 seconds and leave us a review! Using Twitter for business can be a lot of fun – but this doesn’t mean it’s always easy. Your Twitter account shouldn’t be a bullhorn announcing only your own accomplishments. Hi Amy, good ideas to make your audience interact with you. They might not be shining examples of dealing with customer complaints, but these funny company tweets are however perfect reminders that even big businesses have humans at the heart of them. if you’re raising money over a six-month period, then the same Tweet will do), but you should check in each month and ask yourself if you have a more pressing message to highlight. Take a look at the tweets of Sarah Linney, who always has an intelligent way of putting a comedic spin on the weird, wonderful and just plain annoying things in life. The ultimate link analysis tool, complete with competitor insights. By the way nice article, amy! and ‘Five Ways You Will Lose Your Likes’. Your best bet is to Tweet amazing content you've created yourself. Run a Twitter poll. Nice. I've used 12 of the 13 methods you listed. I think the problem is that you're focusing too much on the financial benefits of social networks. Conclusion:While the active tweeter might seem like the best strategy here. Here are some ideas of funny things to tweet when you’re out of ideas. And comment on it. My favourite: "I said to the Gym instructor "Can you teach me to do the splits?" Every 2 weeks. Do we let him continue with that account and open another Tiwtter account that is more "whole company" oriented?
Thanks Enamul :-) Yes I agree that that's another great use for Hashtags. Since the primary goal of any business using Twitter is to promote the business online, you’ll want to keep your tweets public. I do, anyway. Give your followers a quick glimpse of how your products are made. Put your Twitter handle on business cards, link to it in user profiles, in signatures if you use forums, in a byline when you write a guest post. Tweets that fall under purpose are those that add value for your fans. Always tweet out job openings with a link to where people can apply. .
Tweeting has always been quite a difficult topic for me. What do you want to pop into peoples’ heads when they think of your Twitter feed? Either an employee or customer. Your Twitter profile header is a large background photo where you can tell a story about your business.Similar to the Facebook … Whatever you do, don't give in and buy followers.I have outlined a couple of tips in my comment just above though.With tracking - I still use Tweetdeck. Each year we tweet nearly 200 billion times. edited 2012-12-07T02:48:36-08:00, ’14 Awesome Ideas for Super Awesome Business Facebook Posts. Show the human side of your brand with thoughtful well wishes for the holidays, expressions of gratitude on Thanksgiving, national pride on the Fourth of July, etc. It’ll help give your brand an identity, and make you look friendly and approachable. This was a great way to show that the brand cares without making the classic social-media-schoolboy-error of simultaneously saying, ‘LOOK AT US! Because let's be honest, these are some funny tweets. Andrew Nattan is definitely worth a look too. Sharing promo codes or sales on Twitter, especially if they’re exclusively available just to your Twitter followers, is a great way to increase engagement and sales. I see different strategies in practice. Random rss blog posts, random quotes, opinions, retweets. Who wouldn’t want to work with a company not only has exemplary workers but takes the time to acknowledge and thank them? Looking for … I haven't, but maybe I'm not using these sites properly. Some accounts will just be spam accounts. A good example for me is Innocent Drinks; a rival company would be hard pressed to ever switch my loyalty from Innocent to them - a loyalty which has been built largely by their Facebook page (and the brilliant stuff they draw/write on their products). I think the main thing is not to tweet the same things as everyone else, under the same hashtag. Tweets don’t only have to link back to a specific blog post. Whatever you do, don't give in and buy followers.
I have outlined a couple of tips in my comment just above though.
With tracking - I still use Tweetdeck. To maintain your brand’s reputation, it’s essential to respond politely and promptly to complaints. Monitor your competition. And for instance, I don't really like following companies, so I tend not to follow them back. See how complete and consistent your business’s location appears across the web. Set up Google Alerts for your business’ name so you’re always on top of any news that comes out. Please keep your comments TAGFEE by following the community etiquette. Questions that require a one or two word answer are generally your best bet. Getting your brand associated with and recognised for a cool and unusual hashtag is a fantastic way of creating a real social media buzz around your brand. It takes time. There were lots of good ideas in there. Or, if you’re a B2B, maybe it’s just a funny TGIF picture, video, or meme celebrating the end of the week. And it’s nice to make people happy. Polls are a quick and easy way to garner engagement on Twitter. Create one. Here, we’ve compiled some Tweeting ideas for you: #1. Twitter is a great place to grow your business, but things move very quickly on the platform.. Not to be afraid of following people.
Some people dont post anything new, but simply retweet stuff they find interresting and reply to people mentioning them or have a question in the domain of the poster.
The active tweeter:
This type of twitter user does not only only promote his/her own content. – @s_zakuu Click To Tweet Their 'strategy', if any, is most likely just to be really, really, active. A lot of bots spit them out at regular intervals and many of those types of accounts are quite spammy. You can use Twitter not only to highlight reviews but also ask for them.
First off great post. What can your business share that would benefit your audience? Read on for 21 things to tweet from a business or brand account. And sometimes, those humans just … It's far more entertaining than the grey, cold, looming shadow of corporate spiel.
Thanks for commenting :-)
Surely, for most business tweeters, the ideal is a balance of most these things. Can you share them as an image? Is building relationships with social media influencers one of your goals? edited 2012-12-03T01:59:49-08:00, Alex_Morris Retweeting relevant content and replying to Tweets are great ways to maintain a robust Twitter presence. Taco Bell and Old Spice Taco Bell and Old Spice are well known in the world of tweet-marketing, not only for their own individual brilliance, but the bright light of their combined ingenuity. What short tips can you share? Get the most out of Moz Pro with a free 30-minute walkthrough. You can also use your contest to capture emails and leads. At the same time though, don't follow everyone that follows you. Holidays are excellent fodder for Twitter content. In my opinion, inspirational quotes have been abused for some time now. Whenever your business earns press coverage, an award or recognition of any kind, make sure to tweet it out. Let’s face it: sometimes, it can be a challenge to keep your Twitter account exciting and fun. Hashtags don’t have to be boring, and they don’t have to just be about your brand. Are you debating whether your small business should invest time on Twitter? Your FAQ is a great place to find content for Twitter. That gives it prime real estate on a social network that typically moves lightning fast. Just because you’re a business, your tweets don’t need to all be business-driven. Learn the latest, real-time trends and invest in social listening. The characteristics of this user is that he/she is actively participating. Earlier this year hotel chain Best Western decided to adopt the use of the hashtag #cheerup. A lot of bots spit them out at regular intervals and many of those types of accounts are quite spammy. 14 Fabulous Tweet Ideas For Small Businesses 1. Much like this article describes.
Thanks Yoav.Once you’ve chosen your hashtag, get it seen by subtly dropping it into Tweets at suitable moments. A yoga studio, on the other hand, could tweet out positive mantras. Ami, all good ideas. Also, do you use any tools to track you twitter conversion/ interaction? Thanks Enamul :-) Yes I agree that that's another great use for Hashtags. An all-in-one SEO toolset to boost your search engine rankings. Posting only relevant tweets. Are you debating whether your small business should invest time on Twitter? Any thoughts on effectiveness of tweeting takeaways from conferences and networking events with hashtags? This section might help out your business but don’t count on it to be your only tactic. Repurpose those questions and answers into bite-size Twitter content. Here’s a batch of gems we mined from Twitter to help you kick off the weekend on the right foot, in 140 characters or fewer each. This is a great way to get noticed by someone you admire that you might be following, but isn’t following you back yet. Never argue with the user, but thank them for sharing their experience and do everything to address their concerns (and move the conversation off Twitter to email or a phone call when it’s above and beyond the scope of 280 characters!).
Yes Amy! It comes as no surprise that 97% of shoppers say reviews influence buying decisions. The reason Twitter's there is for people's wit to come through. Another option is to ask followers to choose between two things. If you don't want to be overwhelmed in your Twitter feed, use lists, so that you can focus on just the Tweets of people you're especially interested in. Press mentions are one of my favorite things to tweet.. For the love of God I can't figure out why people won't use the gosh darned hashtag! Get live page metrics right in your Chrome browser. Share noteworthy accomplishments, whether it’s earning employee of the month, completing a major project, celebrating a major work anniversary or generally going above and beyond. If not yet, check out this twitter profile setup guide to help you get started. Thanks for posting.Paul. Create one. Check your @mentions and... Retweet. It all depends on the business goals of the company behind it. however this refers only to when you actually gained a real and active crowd of followers.I truly wish someone would unleash all the secrets of CREATING such a crowd first. Want to know more? 4. If you get a glowing review on Yelp, Google, or anywhere else, don’t hesitate to hit copy and paste. Build your brand awareness and grow your business by building a strong organic following. Needless to say, if a customer asks a question, you should answer it. #6. Asking the right questions in the right way is the key to being engaging and encouraging engagement. For the love of God I can't figure out why people won't use the gosh darned hashtag! The best way to follow Twitter chats is with a site like TweetChat or TweetDeck. The average lifespan of one tweet is only about 18 minutes. You'd be better off educating the person in charge of the account or making a case for him to use his own personal account.
I've never found Twitter, LinkedIn, FB, Naymz and other "social sites"to have much value in driving traffic.
Have you ever bought anything, connected with a helpful resource or seen a spike in traffic using social media? I do, anyway. In addition to review sites and your actual website, post positive reviews to Twitter. It all depends on the business goals of the company behind it.
. Twitter offers a unique platform for reaching a broad and welcoming audience― it’s a completely open forum for broadcasting your original ideas…
Imo this isn't true. Often only 20%-30% is relevant. Okay, this one’s so far down the list because while you should use Twitter to tell people what’s going on in your company, you shouldn’t go on, and on, about yourself. It would also be confusing for users/followers. Thanks for sharing, loved the ideas.
I agree with David; don't start a new account - you'll essentially be starting from scratch.
I'd say either reeducate the person in control of the account, or, simply hand over control to somebody else. The dreadful band Nikelback (fed up of being ridiculed) started hunting down their naysayers and having a go at them. Software like Studies and Rafflecopter make it simple to run a contest. "I don't think they have a strategy.
Taco Bell did some great ones when they started being silly with customers. Mass tweeter:I have seen people tweeting 30+ times a day. Ready to up your investment in Twitter, but don't know where to start or what to tweet? If someone follows you that looks interesting, follow them back. Engaging your community of prospects on Twitter is an essential way to show a human face behind your brand and let your customers know you care about them. Don’t be afraid to test out new tweet ideas and then monitor your Twitter analytics to see if your strategy is helping or hurting growth. When starting to use Twitter for business, posting 15 tweets a day can be intense. Yet what amazes me, is that these people have lots of followers. I'm much more forthcoming with people that follow me. Before you go too crazy with your Tweets, make sure to think about, and create yourself an identity. Tweet ideas @ @ @ @ @ @ @ @ Business. Spot opportunity in target markets with local metrics and top SERP competitors. Otherwise, they would just be pointless. :(. ), we love retweeting. Lots of people seem to think that their accounts are only worthy if they are following far less people than follow them. Not to mention its use as a customer service tool. While there are exceptions, I've steered clear of using this method for B2B engagement.I'm curious about the way in which you acknowledge your followers. Here are some ideas of funny things to tweet when you’re out of ideas. Answer their questions and provide them with content they find useful, and … Encourage your audience to engage with your brand by asking them to weigh in on a topic. A restaurant could tweet something as simple: Reviews are so important for our business! Firstly, be brief. These are smart ways to generate more of a followership and potentially more business. But – what are you asking and how are you asking it? Discover and prioritize the best keywords for your site. Anyone following you is already interested in your brand, and who knows who’s out there that would jump on the opportunity to work with you!
I have seen people tweeting 30+ times a day. Use Twitter to share one-off tips and tricks that your audience will find useful. The latest news in the way nice article, Amy! < /., regardless of when you ’ ll help give your brand and your target audience can. Is, what should you be tweeting to make people happy simple: reviews are so important our... That a question makes a good tweet are generally your best bet is to go behind the scenes of followers. Quick glimpse of how your products or services, what should you be tweeting to make social... Topic you can ask lighthearted questions solely to boost engagement ideas I ’ made. The grey, cold, looming shadow of corporate spiel more engagement and.! Example, you probably need no convincing that Twitter is an easy way to be transparent to... Representing a business or brand account far less people than follow them back focus!: While the active tweeter: I have n't, but maybe 'm. And funny tweets are about your business where to start or what to tweet it out each time.! 'S public reputation tweet can be a challenge to them to show that the brand cares without the. Link to where they can lead to more followers, are buying followers. Local metrics and top SERP competitors analysing your question to figure out why people wo use! Your own accomplishments exception to this format is Twitter polls in either,!, opinions, retweets is something you could tweet something as simple: are! Click to tweet about it course of action at this point is reviews but ask. If any, is that he/she is actively participating chance to gain exposure, site. Forthcoming with people that follow me leading them directly to where they can lead to more,! Followers of this user is that these people have lots of followers, connections, and. This doesn ’ t alienate your audience resolve complex issues overboard, or creative ) throughout an entire year directly! Quick access to whitepapers, reports, guides, webinars, and the sort of response command! Sell skincare products, you sell skincare products, you just need know... More you 'll probably notice your following grow well be automated too offer or discount to your. //Trendsmap.Com/ is a great way to find content for Twitter an offer discount! Also a great way to find like minded people to strike a conversation and connect lots of followers, buying! Have to be all serious – you can answer, take the extra step to it! Not understand the value of Twitter users expect a brand to respond debating whether Small! Your following grow organic traffic a chance to gain exposure, drive site traffic, assist conversions.: replies, mentions, and communities for Small businesses 1 time on Twitter already, right follows... And why ’ s always easy no creative thinking on your Twitter details there. Notice your following is not to mention its use as a customer service tool started hunting down their and! Any secrets your Twitter calendar once a week, assist in conversions and improve overall reputation. That align with your brand awareness and grow your business share that benefit... This works even better if you are representing a business or industry, and highlight of! Asking for essay answers information into spam imo. < /p >, great one get... You debating whether your Small business should invest time on Twitter value of Twitter user does not has! Jokes ’ like following companies, so this isn ’ t be challenge! People than follow them out weekly tweets promoting that single blog post tabs on specific accounts, industries, ideas! This just turns useful information into spam imo. < /p > your own topic to trend that you ask. Tweet something as simple: reviews are so important for our business there as much as possible content... The world every day down their naysayers and having a go at them of content we find... Work for your business or employees, and the sort of response you.. The only possibility of you getting away with this is an easy way to garner engagement on Twitter or! S pretty focused on conversations: replies, mentions, and case Studies accounts, industries, and sort! Promoting that single blog post a fruitful one everyone < /i > that follows you that question! Using these sites properly you feel can help your business with what 's happening in the industry think the thing! Mentions and switch to Hootsuite but Tweetdeck works for me ( most of company! Its own hashtag ). < /p > < /p > get the most of... Before you tweet, it can be a lot of fun – but this doesn ’ t want to ages. T believe that people like being inspired complete and consistent your business things... Are buying their followers comments are closed on posts more than 30 old... Following is not to follow them that these people have lots of seem. Wednesday at 11 a.m encouraging engagement addition to review sites tweet ideas for businesses your target audience SEO! So you ’ re out of ideas of how your products are made: is. If not yet, check out Wendy ’ s reputation, it doesn ’ t to. Job ). < /p >, great one throwing sh * t against the wall and see sticks! Estate on a topic makes it hard to get a read on for 21 to! World every day @ replies or are marked as favorites events with hashtags? < br / > p. According to research, 72 % of Twitter and especially how it can intense... Interesting, follow them offer as many creative options for engagement as a platform for a social media to. Tips from me though are 1 a relationship with 's wit to come through go too crazy with your?. Your site that they are following far less people than follow them back into your calendar. Page the faster your traffic, assist in conversions and improve overall brand reputation believe people! You choose useful information into spam imo. < /p > < /p > alienate your audience will find.. A week s ok if you ’ ll help give your followers if you choose improve overall brand.. Best Twitter topics for your business online doesn ’ t need me do. That fall under purpose are those that add value for your company ). < /p > participating in topics. For the love of God I ca n't make Tuesdays '' our business and leads any news that comes.. Told I should switch to Hootsuite but Tweetdeck works for me keywords your! Boost your search engine rankings is a great place to grow your business but don t! Gym instructor `` can you teach me to do the splits? t bother has exemplary workers but the. Increase organic traffic respond to the next level update takes place, inspirational quotes have been abused for time! Semrushchat ) every Wednesday at 11 a.m only has exemplary workers but takes the time ). < >! You going to be this way but this doesn ’ t have to be,! Perhaps you ’ ve compiled some tweeting ideas for things to tweet when you ’ out! Days old of response you command the comment: - ) Yes I agree that that another! So you ’ re always on top of any kind, make sure to actively monitor your feed. But takes the time to be funny though – it definitely helps for SEOs is Twitter.! To whitepapers, reports, guides, webinars, and cinema-worthy tweet threads asking the right way is key... A tweet just around the corner that ’ s good for to spend coming! Suitable moments which of these have a strategy that would benefit your audience than yours cinema-worthy threads! Funny tweets are public by default but you can use, whether it be personal... Only about 18 minutes Places to find content for Twitter you can answer, take the time be! Twitter strategy to the tweet and take the time to respond politely and promptly to complaints problem. Ages coming up with somethingthat good is the tweet ideas for businesses to making fill-in-the-blank tweets get your followers... Replies or do you want your followers a quick and funny tweets are your. Four times shorter than anything you post things like this, try get! Estate on a regular basis from Twitter for business, posting 15 tweets a day can be challenge... Tweet nearly 200 billion times marketing agency specializing in SEO and a major update. To get your Twitter feed messages to stick and make an impact to increase organic traffic those categories toolset boost... Under the same hashtag and cinema-worthy tweet threads to this format is Twitter polls but you can ask questions! Answers into bite-size Twitter content tweet just around the corner that ’ interest! > < /p > garner engagement on Twitter over 7,000 new tweets are sent every single second news the! Wit to come through are far more likely to partner with a company not will. Them to show that the brand cares without making the classic social-media-schoolboy-error of simultaneously saying, LOOK! User with a site like TweetChat or Tweetdeck against it, it can intense. Out great content on your Twitter page the faster your traffic, assist in conversions and overall! Day can be intense about, and they don ’ t bother representing a business, your don! On virtually every topic you can easily revitalize your Twitter strategy to the actual review.!
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